MoMA PERFORMANCE IDENTITY

To represent a fictional performance art series at MoMA, I chose 3 artists who deal with TIME in unique ways. Tehching Hsieh explores it literally (often with clocks), while Laurie Anderson comments on generational themes through music, and Yoko Ono is known for using "layers" to describe the human aspect of time-based art. The logo for the series is also malleable, it changes based on how it applies to each artist. Users can manipulate the logo, and this becomes a performance in itself.